The brief
Exemplar provide specialist nursing care for adults, and wanted to drive recruitment for Nurse roles, Healthcare assistants and Managers to care homes. This campaign was targeting Birmingham and the Sheffield/Chesterfield area.
Our solution
A mix of social media and display solutions was used to create a highly visual campaign to drive recruitment to Exemplar Recruitment's application pages.
Our reach
Exemplar recruitment bought 100k worth of impressions on each location and received 274 and 310 for Sheffield/Chapeltown and Birmingham, respectively. They also received 461 engagements in their social media ads. The client was very happy after these results for their care recruitment drive as they received over 200 applicants so have booked further campaigns for recruitment with us.